This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The fine line between familiarity and boredom has been explained by the ________, which proposes ... (Read 139 times)

jenna1

  • Hero Member
  • *****
  • Posts: 568
on: Jun 4, 2019

Question 1

According to a major study of more than 1,000 commercials, the single most important factor in whether a commercial will be persuasive is whether the communication ________.
◦ employs a sexual symbol or suggestion
◦ features a credible spokesperson
◦ stresses a unique attribute of benefit of the product
◦ provides specific price information

Question 2

The fine line between familiarity and boredom has been explained by the ________, which proposes that two separate psychological processes are operating when a person is repeatedly exposed to an ad.
◦ two-factor theory
◦ repetition theory
◦ halo theory
◦ balance theory
Consumer Behavior: Buying, Having, and Being ¦ Solomon ¦ 12th Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by jenna1 on Jun 4, 2019

nixon_s

  • Sr. Member
  • ****
  • Posts: 359
Reply #1 on: Jun 4, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 29% of students answer this correctly


jenna1

  • Member
  • Posts: 568
Reply 2 on: Jun 4, 2019
Excellent

atrochim

  • Member
  • Posts: 331
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

The eye muscles are the most active muscles in the whole body. The external muscles that move the eyes are the strongest muscles in the human body for the job they have to do. They are 100 times more powerful than they need to be.

Did you know?

Increased intake of vitamin D has been shown to reduce fractures up to 25% in older people.

Did you know?

The training of an anesthesiologist typically requires four years of college, 4 years of medical school, 1 year of internship, and 3 years of residency.

Did you know?

Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

Did you know?

The top five reasons that children stay home from school are as follows: colds, stomach flu (gastroenteritis), ear infection (otitis media), pink eye (conjunctivitis), and sore throat.

John Lewis Krimmel’s painting of the Fourth of July in Centre Square Philadelphia (1812) shows the d John Lewis Krimmel’s painting of the Fourth of July in Centre Square Philadelphia (1812) shows the d
Drug development time line. Drug development time line.
The relationship between the height of the firing line and length of the spark line can be ... The relationship between the height of the firing line and length of the spark line can be ...
Inline fuel filters are usually attached to the fuel line with screw clamps or threaded ... Inline fuel filters are usually attached to the fuel line with screw clamps or threaded ...
The treasurer of a union proposes changing the method of compounding interest on premium ... The treasurer of a union proposes changing the method of compounding interest on premium ...
The forked-line method for determining gamete genotype frequency The forked-line method for determining gamete genotype frequency
Video: Stretch reflex & Tendon reflex

For a complete list of videos, visit our video library