People who are in a good mood are more likely to: a. process ...

[lilldybug07]

People who are in a good mood are more likely to:
 
  a. process information through the peripheral route.
  b. rely on peripheral cues rather than central cues when evaluating a message.
  c. fail to process information carefully.
  d. people who are in a good mood are more likely to process information through the peripheral route, rely on peripheral cues, and fail to process information carefully.

Question 2

In order to improve a campaign advertisement so that it is more appealing to someone with low need for cognition, you could:
 
  a. make the advertisement longer.
  b. make the advertisement more intellectually stimulating.
  c. use a more attractive source.
  d. elaborate on all of the complex issues involved in the campaign.

[mcomstock09]

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[lilldybug07]

Great answer, keep it coming

[alexanderhamilton]

Thanks for the timely response, appreciate it