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Author Question: Weapons of influence exploit (a) judgmental heuristics (b) automaticity (c) decision rules ... (Read 36 times)

mmm

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on: Jun 22, 2018
Weapons of influence exploit
 
  (a) judgmental heuristics
  (b) automaticity
  (c) decision rules that normally lead to good decisions
  (d) All of the above.

Question 2

A marketer wishing to increase the perceived quality of a product should
 
  (a) lower the price of the product.
  (b) raise the price of the product.
  (c) either a or b
  (d) neither a nor b  changing the price of the product will not affect its perceived quality


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patma1981

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Reply #1 on: Jun 22, 2018
Answer to Question 1

ANSWER: D

Answer to Question 2

ANSWER: B


mmm

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Reply 2 on: Jun 22, 2018
Wow, this really help

bblaney

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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