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Author Question: Studies of message discrepancy have shown that the greatest attitude change occurs when a. ... (Read 124 times)

JMatthes

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Studies of message discrepancy have shown that the greatest attitude change occurs when
 
  a. discrepancy with existing attitudes is low
  b. discrepancy with existing attitudes is moderate
  c. discrepancy with existing attitudes is high
  d. there is no discrepancy between existing attitudes and the message

Question 2

When people argue against their own self-interest, it increases
 
  a. their self-esteem
  b. their expertise
  c. their trustworthiness
  d. their likeability



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rekilledagain

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Answer to Question 1

Answer: B

Answer to Question 2

Answer: C





 

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