Answer to Question 1
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Answer to Question 2
The body of the message should be written deductively, beginning with the extension of credit and the reason for the credit approval.
Introduce the credit terms for the annual subscription to the Premier Package. Present resale to remind InfoSearch of the wealth of information available through your online databases. Include a positive statement of a new database that will soon be available to subscribers to the Premier Package.
End the letter with a positive, forward-looking idea of an on-going business relationship.
A proposed solution follows:
Dear Ms. Androgenski:
We're pleased to welcome you as a new subscriber to our Standard Package, one of the best bargains in functional collections of research databases available today. Our databases offer current information from thousands of quality sources that cover every topic imaginable. In fact, we're ranked among the top database vendors for comprehensive information and quality service.
The subscription to the Standard Package will be effective immediately to your company. Because of the excellent credit rating for InfoSearch, we'll start your service today, with monthly billing sent electronically at the start of next month. Simply submit payment within ten days after billing to avoid late fees. You may add additional services as needed. Should you choose to cancel your annual subscription, please notify us within 30 days of the expiration date. We will continue your subscription next year unless notified. It's as simple as that No hassle with annual renewals. You'll get uninterrupted service from an excellent provider.
Next month, we'll be adding two new databases to our Standard Package. As a new subscriber, you can automatically take advantage of these. You'll always get the best information available because we make it our daily job to stay on top of current electronic sources. You'll benefit by this as we regularly add new databases to our Standard Package services.
Our customer service representatives are available 24/7 to answer your questions. After all, providing and accessing information is our number one goal. We're here when customers need us. Enjoy your new subscription today, and call if you need us.