Author Question: An effective memo heading contains the MEMO TO, FROM, DATE, and SUBJECT, which are collectively ... (Read 70 times)

audie

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An effective memo heading contains the MEMO TO, FROM, DATE, and SUBJECT, which are collectively referred to as the _____.
 
  Fill in the blank(s) with correct word

Question 2

When using the indirect approach in business writing, bad news is sandwiched in the middle of the message between _____ and after an explanation for the bad news.
 
  Fill in the blank(s) with correct word



bdobbins

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Answer to Question 1

guide words
The heading of a memo contains the guide words MEMO TO, FROM, DATE, and SUBJECT.
Guide words call attention to specific information.

Answer to Question 2

neutral buffers
It is important to sandwich a bad news in the middle of a message between neutral buffers
and after an explanation for the bad news. Never start a message with bad news. This puts
the reader in a negative frame of mind.



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