« previous next »

Author Question: Promotional messages developed for mobile devices need to A) build a story one link at a time. ... (Read 65 times)

Pea0909berry

  • Hero Member
  • *****
  • Posts: 573
on: Jun 23, 2018
Promotional messages developed for mobile devices need to
 
  A) build a story one link at a time.
  B) immediately generate desire.
  C) have a strong call to action.
  D) have significant levels of detail.
  E) be fast and straightforward.

Question 2

Because using a mobile device is so convenient, most mobile users aren't pressed for time; so, they enjoy receiving intricate promotional messages.
 
  Indicate whether the statement is true or false.


katara

  • Sr. Member
  • ****
  • Posts: 305
Reply #1 on: Jun 23, 2018
Answer to Question 1

Answer: E
Explanation: E) First, like all mobile messages, promotional messages need to be kept short and simple. Second, the mobile experience needs to be fast and straightforward. Mobile users are often time-constrained, and they will quickly abandon websites that don't load quickly or are confusing to navigate.

Answer to Question 2

Answer: FALSE
Explanation: Mobile users are often time-constrained, so promotional messages must be fast and straightforward.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

In the United States, an estimated 50 million unnecessary antibiotics are prescribed for viral respiratory infections.

Did you know?

Astigmatism is the most common vision problem. It may accompany nearsightedness or farsightedness. It is usually caused by an irregularly shaped cornea, but sometimes it is the result of an irregularly shaped lens. Either type can be corrected by eyeglasses, contact lenses, or refractive surgery.

Did you know?

There are approximately 3 million unintended pregnancies in the United States each year.

Did you know?

Vaccines cause herd immunity. If the majority of people in a community have been vaccinated against a disease, an unvaccinated person is less likely to get the disease since others are less likely to become sick from it and spread the disease.

Did you know?

The average person is easily confused by the terms pharmaceutics and pharmacology, thinking they are one and the same. Whereas pharmaceutics is the science of preparing and dispensing drugs (otherwise known as the science of pharmacy), pharmacology is the study of medications.

Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
Eleanor Antin, Minetta Lane—A Ghost Story. Eleanor Antin, Minetta Lane—A Ghost Story.
Eleanor Antin, Minetta Lane—A Ghost Story. Eleanor Antin, Minetta Lane—A Ghost Story.
The Gender Pay Gap Over Time: What Percentage of Men's Income Do Women Earn? The Gender Pay Gap Over Time: What Percentage of Men's Income Do Women Earn?
The Geologic Time Scale The Geologic Time Scale
Incomplete dominance in flowering time of pea plants Incomplete dominance in flowering time of pea plants
Video: Fetal Development of the Cardiovascular System

For a complete list of videos, visit our video library