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Author Question: The benefits of a product can be A) practical but not emotional. B) anticipated. C) both ... (Read 105 times)

asmith134

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The benefits of a product can be
 
  A) practical but not emotional.
  B) anticipated.
  C) both practical and emotional.
  D) demographic in nature.
  E) psychographic in nature.

Question 2

In social-media marketing, ________ are enthusiastic fans of your company and its products.
 
  A) mega-users
  B) champions
  C) viral voices
  D) repeat customers
  E) social media savvy



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LVPMS

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Answer to Question 1

Answer: C
Explanation: C) The benefits of a product can be practical, emotional, or a combination of the two.

Answer to Question 2

Answer: B
Explanation: B) Champions are the best types of customers a company can have. They help spread your message (e.g., via blogs, tweets, etc.), defend you against detractors, and help others use your products.




asmith134

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Reply 2 on: Jun 23, 2018
YES! Correct, THANKS for helping me on my review


Joy Chen

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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