Author Question: What is location-based social networking? Why is it important to business communication? What ... (Read 193 times)

fnuegbu · **on:** Jun 23, 2018

What is location-based social networking? Why is it important to business communication?

What will be an ideal response?

Question 2

In an organization, the ________ is the social media interface between a company and its external stakeholders.

A) media manager
B) augmentation manager
C) cloud manager
D) community manager
E) IT manager

srodz · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: Location-based social networking links the virtual world of online social networking with the physical world of retail stores and other locations. As mobile web use in general continues to grow, location-based networking promises to become an important business communication medium because mobile consumers are a significant economic force through the purchases they make directly and through their ability to influence other consumers

Answer to Question 2

Answer: D
Explanation: D) In the narrowest sense, a community manager is the social media interface between a company and its external stakeholders. More broadly, some community managers also plan and manage corporate events and oversee customer support operations.