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Author Question: Discuss one advantage and one disadvantage of a self-administered survey as a method of data ... (Read 71 times)

littleanan

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Discuss one advantage and one disadvantage of a self-administered survey as a method of data collection.

Question 2

List one advantage and one disadvantage of a personal interview as a method of data collection.



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onowka

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Answer to Question 1

Advantages: It is an inexpensive method of conducting a survey, since it is usually mailed to a sample of people, and is therefore attractive when the number of people to be surveyed is large.

Disadvantages: Self-administered surveys usually have low response rates and may have a relatively high number of incorrect responses due to respondents misunderstanding some questions.

Answer to Question 2

Advantages: It has a higher expected response rate than other methods of data collection. In addition, there will probably be fewer incorrect responses resulting from respondents misunderstanding some questions, because the interviewer, if asked, can clarify misunderstandings.

Disadvantages: It has the potential for bias if the interviewer says too much whenever asked to clarify misunderstandings of some questions. The main disadvantage of personal interviews is that they are expensive, especially when travel is involved.





 

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