This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What measures would you use to gauge the success of a social networking promotion designed to get ... (Read 39 times)

yoooooman

  • Hero Member
  • *****
  • Posts: 557
on: Jun 24, 2018
What measures would you use to gauge the success of a social networking promotion designed to get people to try a new consumer product?

Question 2

In 2011, over 3,330 people were killed and 387,000 people were injured in auto crashes involving a distracted driver. Additionally, 40 of U.S. teenagers report being in a car when the driver used a cell phone in such a manner that it put the passengers at risk. Do you think that more needs to be done to discourage the use of cell phones and smartphones when driving? If so, what additional actions could be taken? If not, why not?


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

gcook

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 24, 2018
Answer to Question 1

Metrics to consider include:


  • Search volumethe number of people who are searching for the brand on Google

  • Inbound linkstrack the number of links pointing to ones Web site and/or blog

  • The number of Facebook fans who click like and leave a comment

  • Sales conversionthe number of people who buy the product as a result of the campaign



Answer to Question 2

Additional actions may include a total ban of cell phone use while drivingincluding hands-free devicesan increase in fines, and the possibility of jail time.


yoooooman

  • Member
  • Posts: 557
Reply 2 on: Jun 24, 2018
Wow, this really help

mjenn52

  • Member
  • Posts: 351
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Long-term mental and physical effects from substance abuse include: paranoia, psychosis, immune deficiencies, and organ damage.

Did you know?

The tallest man ever known was Robert Wadlow, an American, who reached the height of 8 feet 11 inches. He died at age 26 years from an infection caused by the immense weight of his body (491 pounds) and the stress on his leg bones and muscles.

Did you know?

Patients should never assume they are being given the appropriate drugs. They should make sure they know which drugs are being prescribed, and always double-check that the drugs received match the prescription.

Did you know?

People who have myopia, or nearsightedness, are not able to see objects at a distance but only up close. It occurs when the cornea is either curved too steeply, the eye is too long, or both. This condition is progressive and worsens with time. More than 100 million people in the United States are nearsighted, but only 20% of those are born with the condition. Diet, eye exercise, drug therapy, and corrective lenses can all help manage nearsightedness.

Did you know?

Asthma is the most common chronic childhood disease in the world. Most children who develop asthma have symptoms before they are 5 years old.

Success of the Republican “Southern Strategy” Success of the Republican “Southern Strategy”
Social and Environmental Effects of Tourism in the Andaman Islands Social and Environmental Effects of Tourism in the Andaman Islands
Success, You Rock, Achievement Success, You Rock, Achievement
Principles and Foundations of Health Promotion and Education (6th Edition) Principles and Foundations of Health Promotion and Education (6th Edition)
The Importance of Social Connection The Importance of Social Connection
Presidential success under unified and divided government, from Eisenhower to trump Presidential success under unified and divided government, from Eisenhower to trump
Video: Control of ventilation rate by other brain centers (posts, hypothalamus & cerebral cortex)

For a complete list of videos, visit our video library