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Author Question: Harvard business professor Theodore Levitt has a. drawn an analogy between advertising and art. ... (Read 112 times)

Mollykgkg

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on: Jun 19, 2018
Harvard business professor Theodore Levitt has
 
 

a. drawn an analogy between advertising and art.
  b. proven the possibility of effective subliminal advertising.
  c. argued that the process of production today creates the very wants it then satisfies.
  d. invented the concept of puffery.



Question 2

The media with the greatest advertising influence over children is
 
 

a. radio. b. television.
  c. Internet. d. magazines



kaykay69

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Reply #1 on: Jun 19, 2018
Answer to Question 1

a

Answer to Question 2

b


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