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Author Question: With respect to mental states selling, the acronym AIDA stands for: a. attention, interest, desire, ... (Read 100 times)

ARLKQ

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With respect to mental states selling, the acronym AIDA stands for:
 a. attention, interest, desire, action.
 b. attention, interest, decision, action.
 c. alert, interest, desire, act.
 d. alert, interest, decision, act.
 e. none of these choices.

Question 2

The ordinal scale represents a higher level of measurement than the nominal scale in that
 a. the assigned numerals serve to identify the objects.
  b. the magnitude of the differences in the objects is shown.
  c. the assigned numerals represent the order as well as identifying the object.
  d. it has a natural zero.
  e. it has an arbitrary zero.



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cascooper22

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Answer to Question 1

a

Answer to Question 2

c




ARLKQ

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Reply 2 on: Jun 28, 2018
Excellent


Sarahjh

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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