A strategy map uses the four components of the balanced scorecard ...

[rl]

A strategy map uses the four components of the balanced scorecard to provide a visual representation of the cause-and-effect relationships among the components of a company's strategy.
 
 Indicate whether the statement is true or false

Question 2

When it comes to measurements, which of the following are TRUE?
 a. Market researchers measure objects, not their attributes.
  b. The definition of measurements is narrow, specifying how numbers will be assigned.
  c. We could measure a person's income, age, gender or attitude toward something using a scale of 1-5.
  d. The qualities of attributes being measured dictate the rules for how numbers are assigned.
  e. All of the above are true.

[anoriega3]

Answer to Question 1

true

Answer to Question 2

d