Dealing effectively with an aggressive competitor requires that ...

[Yolanda]

Dealing effectively with an aggressive competitor requires that firms use a competitive strategy to determine when to ignore it, accommodate it, or retaliate.
 
 Indicate whether the statement is true or false

Question 2

The main advantage of the use of structured-disguised questionnaires in marketing research is
 a. measures of knowledge always reflect attitudes.
  b. ease of administration.
  c. they are easy to construct relative to structured-undisguised questionnaires.
  d. they are highly reliable.
  e. the data obtained is easy to analyze.

[allisonblackmore]

Answer to Question 1

true

Answer to Question 2

e

[Yolanda]

Gracias!

[hollysheppard095]

Excellent