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Author Question: Dealing effectively with an aggressive competitor requires that firms use a competitive strategy to ... (Read 114 times)

Yolanda

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on: Jun 28, 2018
Dealing effectively with an aggressive competitor requires that firms use a competitive strategy to determine when to ignore it, accommodate it, or retaliate.
 
 Indicate whether the statement is true or false

Question 2

The main advantage of the use of structured-disguised questionnaires in marketing research is
 a. measures of knowledge always reflect attitudes.
  b. ease of administration.
  c. they are easy to construct relative to structured-undisguised questionnaires.
  d. they are highly reliable.
  e. the data obtained is easy to analyze.


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allisonblackmore

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Reply #1 on: Jun 28, 2018
Answer to Question 1

true

Answer to Question 2

e


Yolanda

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Reply 2 on: Jun 28, 2018
Excellent

laurnthompson

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Reply 3 on: Yesterday
Gracias!

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