Author Question: The main disadvantage of panels is that they a. are potentially non-representative. b. cannot be ... (Read 66 times)

sabina · **on:** Jun 28, 2018

The main disadvantage of panels is that they
a. are potentially non-representative.
b. cannot be maintained for more than 12 months due to federal regulations.
c. allow only simple analysis of the data.
d. suffer more from interview bias than any other data collection method.
e. force researchers to use complex time series analysis.

Question 2

There are two basic types of external search by consumers:
a. prepurchase and ongoing.
b. consumptive and disposal.
c. short range and long term.
d. immediate and medium range.
e. iconic and echoic.