Author Question: Consumers may infer that a luxury watch is classy because it is shown with other classy things. ... (Read 92 times)

Sufayan.ah

  • Hero Member
  • *****
  • Posts: 512
Consumers may infer that a luxury watch is classy because it is shown with other classy things.
 
 Indicate whether the statement is true or false

Question 2

With respect to IMC decisions, ________ is used to promote lower-priced products, such as chewing gum, because these products have a lower profit margin.
 a. word-of-mouth communication
 b. sales promotion
 c. personal selling
 d. advertising
 e. public relations



jsm54321

  • Sr. Member
  • ****
  • Posts: 328
Answer to Question 1

T

Answer to Question 2

d



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

About 60% of newborn infants in the United States are jaundiced; that is, they look yellow. Kernicterus is a form of brain damage caused by excessive jaundice. When babies begin to be affected by excessive jaundice and begin to have brain damage, they become excessively lethargic.

Did you know?

Pregnant women usually experience a heightened sense of smell beginning late in the first trimester. Some experts call this the body's way of protecting a pregnant woman from foods that are unsafe for the fetus.

Did you know?

When intravenous medications are involved in adverse drug events, their harmful effects may occur more rapidly, and be more severe than errors with oral medications. This is due to the direct administration into the bloodstream.

Did you know?

Medication errors are more common among seriously ill patients than with those with minor conditions.

Did you know?

Amphetamine poisoning can cause intravascular coagulation, circulatory collapse, rhabdomyolysis, ischemic colitis, acute psychosis, hyperthermia, respiratory distress syndrome, and pericarditis.

For a complete list of videos, visit our video library