Author Question: If consumers hold an existing attitude with confidence, credible sources will a. have greater ... (Read 84 times)

stevenposner

  • Hero Member
  • *****
  • Posts: 608
If consumers hold an existing attitude with confidence, credible sources will
 a. have greater impact.
  b. affect emotions but not cognitions.
  c. have less impact.
  d. affect cognitions but not emotions.
  e. have a boomerang effect.

Question 2

Due to the intangible nature of services, service providers are forced to:
 a. sell promises to customers.
 b. be their own intermediaries.
 c. keep prices low.
 d. maintain excess supply to handle peaks in demand.
 e. forgo repeat business in favor of immediate sales.



pikon

  • Sr. Member
  • ****
  • Posts: 361
Answer to Question 1

C

Answer to Question 2

a



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

On average, the stomach produces 2 L of hydrochloric acid per day.

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Did you know?

There are immediate benefits of chiropractic adjustments that are visible via magnetic resonance imaging (MRI). It shows that spinal manipulation therapy is effective in decreasing pain and increasing the gaps between the vertebrae, reducing pressure that leads to pain.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

Did you know?

Pink eye is a term that refers to conjunctivitis, which is inflammation of the thin, clear membrane (conjunctiva) over the white part of the eye (sclera). It may be triggered by a virus, bacteria, or foreign body in the eye. Antibiotic eye drops alleviate bacterial conjunctivitis, and antihistamine allergy pills or eye drops help control allergic conjunctivitis symptoms.

For a complete list of videos, visit our video library