Author Question: The element of a Decision Support System (DSS) that clearly separates it from a Marketing ... (Read 122 times)

rl · **on:** Jun 28, 2018

The element of a Decision Support System (DSS) that clearly separates it from a Marketing Information System
(MIS) is its:
a. Data system
b. Model system
c. Dialog system
d. Security system
e. Backup system

Question 2

After his success in winning more medals for swimming at the London Olympics, Michael Phelps is considered a very credible source for swimwear brands such as Speedo. He is a credible source because of
a. attractiveness.
b. likeability.
c. expertise.
d. friendliness.
e. gullibility.