Author Question: Goals and their timing influence a. corporate brand extension. b. the content and structure of ... (Read 75 times)

tatyanajohnson

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Goals and their timing influence
 a. corporate brand extension.
  b. the content and structure of knowledge within consumers' minds.
  c. future reflections on past consumer behavior in that product category.
  d. how disassociations are correlated in consumers' memory.
  e. group decision making.

Question 2

Customer satisfaction is a component of a service firm's physical evidence.
 
 Indicate whether the statement is true or false



ladyjames123

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Answer to Question 1

B

Answer to Question 2

false



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