This topic contains a solution. Click here to go to the answer

Author Question: In testing the consumption of tortilla chips, a company discovers that many consumers will eat an ... (Read 87 times)

KWilfred

  • Hero Member
  • *****
  • Posts: 570
In testing the consumption of tortilla chips, a company discovers that many consumers will eat an entire five-ounce bag in one sitting. What additional knowledge of consumers' usage could increase the company's sales?
 a. New biodegradable packaging is developed to appeal to an environmentally conscious segment of consumers.
  b. Humorous advertising campaign increases awareness of the brand.
  c. Research shows that consumers will also eat a seven-ounce bag in one sitting.
  d. Tests determine that increasing the size of the logo on the package better connects the product with advertisements.
  e. Small drops in price bring large increases in sales.

Question 2

Baby shampoo advertising that includes adults using the product may help increase sales by suggesting the consumer
 a. use the product more frequently.
  b. use larger amounts of the product.
  c. use the product for longer periods of time.
  d. use the product in a different location.
  e. purchase the product in a different location.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

reversalruiz

  • Sr. Member
  • ****
  • Posts: 327
Answer to Question 1

C

Answer to Question 2

C





 

Did you know?

In 2006, a generic antinausea drug named ondansetron was approved. It is used to stop nausea and vomiting associated with surgery, chemotherapy, and radiation therapy.

Did you know?

The FDA recognizes 118 routes of administration.

Did you know?

The eye muscles are the most active muscles in the whole body. The external muscles that move the eyes are the strongest muscles in the human body for the job they have to do. They are 100 times more powerful than they need to be.

Did you know?

A seasonal flu vaccine is the best way to reduce the chances you will get seasonal influenza and spread it to others.

Did you know?

Before a vaccine is licensed in the USA, the Food and Drug Administration (FDA) reviews it for safety and effectiveness. The CDC then reviews all studies again, as well as the American Academy of Pediatrics and the American Academy of Family Physicians. Every lot of vaccine is tested before administration to the public, and the FDA regularly inspects vaccine manufacturers' facilities.

For a complete list of videos, visit our video library