During an organized sales dialogue (presentation), a salesperson's ability to propose and develop a customized solution is heavily dependent upon:
A) the salesperson's ability to listen and speak convincingly during needs discovery.
B) the salesperson's spelling and grammar, and ability to speak convincingly.
C) a buyer's ability to uniquely articulate his or her problems and needs.
D) the salesperson's ability to uniquely address a buyer's problems and needs.
E) the salesperson's ability to persuade a prospect or customer to make a purchase.
Question 2
The balanced scorecard attempts to keep the sales of a business unit in balance with profit growth.
Indicate whether the statement is true or false
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