Author Question: List the stages of a servicescape development plan.[br][br][b][color=#A83E49]Question ... (Read 45 times)

APUS57 · **on:** Jun 28, 2018

List the stages of a servicescape development plan.

Question 2

Which of the following IS NOT an important benefit of offering a large product portfolio?
A) package differentiation
B) economies of scale
C) sales and distribution efficiency
D) standardization
E) equivalent quality beliefs

kristenb95 · **Reply #1 on:** Jun 28, 2018

Answer to Question 1

Step 1: Physical Environmental Dimensions
Step 2: Holistic Environment
Step 3: Internal Response Moderators
Step 4: Internal Responses
Step 5: Behavioral Responses to the Environment

Answer to Question 2

A