Author Question: Megan is a salesperson for a company that manufactures chemicals. While reviewing her new leads, ... (Read 68 times)

abern · **on:** Jun 28, 2018

Megan is a salesperson for a company that manufactures chemicals. While reviewing her new leads, Megan learned that two of them just signed contracts with one of her company's major competitors. Which of the following best describes why Megan will not consider these two leads as sales prospects?
A) They do not have the budget or financial resources to purchase the product.
B) They do not have a need for the products or services her company is offering.
C) They are too busy to meet with salespeople.
D) They do not have the authority to make a purchase decision.
E) They are not in her company's target market.

Question 2

A key account represents a customer who:
A) purchases an insignificant volume as a percentage of a seller's total sales.
B) buys for an organization with geographically concentrated units.
C) involves several organizational members in the purchasing process.
D) both purchases an insignificant volume as a percentage of a seller's total sales and buys for an organization with geographically concentrated units.
E) both buys for an organization with geographically concentrated units and involves several organizational members in the purchasing process.