Author Question: Consumer responses to environmental stimuli are characterized by approach or avoidance behaviors. ... (Read 99 times)

Anajune7

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Consumer responses to environmental stimuli are characterized by approach or avoidance behaviors. Consumer approach behavior is demonstrated by:
 A) a desire to stay.
  B) a desire to explore and interact.
  C) a desire to communicate.
  D) feelings of satisfaction.
  E) all of these.

Question 2

Which of the following IS NOT a typical basis used to segment business markets?
 A) type of organization
  B) organizational characteristics
  C) benefits sought
  D) organizational culture
  E) relationship intensity



kbennett34

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Answer to Question 1

E

Answer to Question 2

D



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