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Author Question: The appropriate communications content during the introduction stage of the product life cycle is: ... (Read 29 times)

altibaby

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on: Jun 28, 2018
The appropriate communications content during the introduction stage of the product life cycle is:
 A) informational.
  B) informational and persuasive.
  C) persuasive.
  D) persuasive and reminder.
  E) reminder.

Question 2

The overall concept or model that guides the firm as it weaves various marketing elements together into a coherent strategy is called its:
 A) marketing strategy.
  B) operational focus.
  C) strategic posture.
  D) marketing thrust.
  E) strategic focus.


jasonq

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

E


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altibaby

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Reply #2 on: Jun 28, 2018
Thank you


jasonq

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Reply #3 on: Jun 28, 2018
No problemo


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