_________ is defined as information about buyersthat is gathered ...

[renzo156]

_________ is defined as information about buyersthat is gathered over time andfrom very different sourcesthat helps the salespersondetermin e consumer needs tobetter serve them.
 Fill in the blank(s) with correct word

Question 2

Low switching costs allow a buyer to focus on minimizing the cost of a particular transaction.
 
 Indicate whether the statement is true or false

[mrphibs]

Answer to Question 1

Customer knowledge

Answer to Question 2

True

[renzo156]

TYSM

[Liddy]

Thanks for the timely response, appreciate it