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Author Question: Customer benefits from a relationship with a supplier include which of the following? A) Core ... (Read 163 times)

Chloeellawright

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Customer benefits from a relationship with a supplier include which of the following?
 A) Core benefits.
  B) Add-on benefits.
  C) Gross margin benefits.
  D) All of the answer choices.
  E) Both core benefits and add-on benefits.

Question 2

_____ represents a business customer's overall assessment of a relationship with a supplier based on perceptions of benefits received and sacrifices made.
 A) Market analysis
  B) A value network
  C) Customer value
  D) Relationship management
  E) Relationship quality



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T4T

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Answer to Question 1

E

Answer to Question 2

C




T4T

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