Author Question: Setting clear goals help salespeople: a. focus on what's important b. know where to begin and how ... (Read 42 times)

Haya94 · **on:** Jun 28, 2018

Setting clear goals help salespeople:
a. focus on what's important
b. know where to begin and how to proceed
c. know when they've accomplished something important/strategic
d. avoid drifting from task to task making little strategic progress
e. All of the above

Question 2

When business marketers are assessing which of their current customers represent the best opportunities for growth, which of the following factors should be considered?
A) The cost-to-serve the customer.
B) Projected profit margins.
C) The current share of the wallet the firm has attained.
D) All of the answer choices.