Which of the following categories of firms tend to conduct marketing research?
a. Companies that produce or sell products and services
b. Advertising agencies
c. Marketing research firms
d. All of the above
e. A and C
Question 2
When selling to groups, salespeople need to ____.
a. Utilize appropriate arrival tactics
b. Make appropriate eye contact with each member of the group
c. Welcome each group member's opinion
d. Restate or rephrase questions asked by group members
e. All of the above are correct