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Author Question: T and T Marketing Research Company conducted a telephone survey and selected names from the phone ... (Read 106 times)

nummyann

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on: Jun 28, 2018
T and T Marketing Research Company conducted a telephone survey and selected names from the phone book. This listing of the accessible population from which they will draw the sample is known as the ________.
 a. population
 b. census
 c. incidence
 d. sampling frame

Question 2

One of the disadvantages of using Customer Value Propositions is that they are meant to be complex and therefore, difficult to understand.
 
 Indicate whether the statement is true or false


cclemon1

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Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

F


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