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Author Question: R and T Marketing Research Company used a ________ scale when they asked participants to divide 100 ... (Read 49 times)

vicky

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R and T Marketing Research Company used a ________ scale when they asked participants to divide 100 points between the importance of price and convenience.
 a. Likert
 b. semantic-differential
 c. Stapel
 d. comparative-ratings

Question 2

Canned sales presentations are appropriate for relational selling.
 
 Indicate whether the statement is true or false



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mcarey591

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Answer to Question 1

d

Answer to Question 2

F




vicky

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Reply 2 on: Jun 28, 2018
Gracias!


jamesnevil303

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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