Which of the following tests the relative magnitudes of the SSR ...

[eruditmonkey@yahoo.com]

Which of the following tests the relative magnitudes of the SSR (Sums of Squares-Regression) and SSE (Sums of Squared Errors) with the appropriate degrees of freedom?
 a.
 b. F-test
 c. p-test
 d. Z-test

Question 2

A consumer sees an ad on television for a product called natural nails, which comes in a pen and is a clear-paint-on product that gives nails a freshly-manicured look. The consumer has never heard of such a product before, and she goes to the store to make a trial purchase. This consumer would be demonstrating which of the following models of advertising?
 a. strong model
 b. weak model
 c. three-exposure model
 d. continuity model

[yasmina]

Answer to Question 1

b

Answer to Question 2

a

[eruditmonkey@yahoo.com]

Gracias!

[atrochim]

TYSM