This topic contains a solution. Click here to go to the answer

Author Question: The recency principle assumes that the role of advertising is to: a. teach the consumer about the ... (Read 73 times)

frankwu

  • Hero Member
  • *****
  • Posts: 549
The recency principle assumes that the role of advertising is to:
 a. teach the consumer about the brand.
 b. be as nostalgic as possible.
 c. educate the consumer about the process of advertising.
 d. influence customers' brand selection.

Question 2

A salesperson's best chance for making a sale is to get involved with the buyer when they are in the ____ stage of the buying process?
 a. Recognition of need
  b. Acquisition of proposals
  c. Search for solution providers
  d. Final
  e. All the above



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

catron30

  • Sr. Member
  • ****
  • Posts: 297
Answer to Question 1

d

Answer to Question 2

A




frankwu

  • Member
  • Posts: 549
Reply 2 on: Jun 28, 2018
Wow, this really help


vickyvicksss

  • Member
  • Posts: 351
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

Did you know?

Tobacco depletes the body of vitamins A, C, and E, which can result in any of the following: dry hair, dry skin, dry eyes, poor growth, night blindness, abscesses, insomnia, fatigue, reproductive system problems, sinusitis, pneumonia, frequent respiratory problems, skin disorders, weight loss, rickets, osteomalacia, nervousness, muscle spasms, leg cramps, extremity numbness, bone malformations, decayed teeth, difficulty in walking, irritability, restlessness, profuse sweating, increased uric acid (gout), joint damage, damaged red blood cells, destruction of nerves, infertility, miscarriage, and many types of cancer.

Did you know?

Ether was used widely for surgeries but became less popular because of its flammability and its tendency to cause vomiting. In England, it was quickly replaced by chloroform, but this agent caused many deaths and lost popularity.

Did you know?

Illicit drug use costs the United States approximately $181 billion every year.

Did you know?

Acute bronchitis is an inflammation of the breathing tubes (bronchi), which causes increased mucus production and other changes. It is usually caused by bacteria or viruses, can be serious in people who have pulmonary or cardiac diseases, and can lead to pneumonia.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates’s recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

For a complete list of videos, visit our video library