In order to better understand their own product's position in the ...

[sabina]

In order to better understand their own product's position in the market place, salespeople need:
 a. to be customer oriented.
  b. a high degree of competitor knowledge.
  c. to be candid.
  d. a high degree of customer knowledge.
  e. Both a and c are correct.

Question 2

The median split means respondents below the observed median go into one category and those above the median go into another.
 
 Indicate whether the statement is true or false

[matt]

Answer to Question 1

B

Answer to Question 2

true