Author Question: Vanity Fair manufactures a brand of paper napkin that has an elegant appearance with white ... (Read 64 times)

littleanan

  • Hero Member
  • *****
  • Posts: 575
Vanity Fair manufactures a brand of paper napkin that has an elegant appearance with white scroll-work and shells around the perimeter of the napkin. At the bottom of an ad for these napkins, it says Vanity Fair: Everyday Elegance. What is this an example of?
 a. positioning statement
 b. culturally constituted world
 c. perceptual encoding
 d. dual-coding theory

Question 2

Salespeople should only be concerned with sales revenue.
 
 Indicate whether the statement is true or false



annierak

  • Sr. Member
  • ****
  • Posts: 340
Answer to Question 1

a

Answer to Question 2

F



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

The average person is easily confused by the terms pharmaceutics and pharmacology, thinking they are one and the same. Whereas pharmaceutics is the science of preparing and dispensing drugs (otherwise known as the science of pharmacy), pharmacology is the study of medications.

Did you know?

The term bacteria was devised in the 19th century by German biologist Ferdinand Cohn. He based it on the Greek word "bakterion" meaning a small rod or staff. Cohn is considered to be the father of modern bacteriology.

Did you know?

In the ancient and medieval periods, dysentery killed about ? of all babies before they reach 12 months of age. The disease was transferred through contaminated drinking water, because there was no way to adequately dispose of sewage, which contaminated the water.

Did you know?

When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

Did you know?

Hypertension is a silent killer because it is deadly and has no significant early symptoms. The danger from hypertension is the extra load on the heart, which can lead to hypertensive heart disease and kidney damage. This occurs without any major symptoms until the high blood pressure becomes extreme. Regular blood pressure checks are an important method of catching hypertension before it can kill you.

For a complete list of videos, visit our video library