« previous next »

Author Question: If a researcher asks a respondent if he or she remembers seeing an advertisement for a brand of ... (Read 39 times)

kodithompson

  • Hero Member
  • *****
  • Posts: 566
on: Jun 28, 2018
If a researcher asks a respondent if he or she remembers seeing an advertisement for a brand of floor cleaner in the television program watched, this is an example of:
 a. cognitive recall.
 b. unaided-recall.
 c. aided-recall.
 d. cognitive elaboration.

Question 2

Terms like Red Bull, Levis, Gucci, Saturn, and Motorola are all examples of:
 a. promotions.
 b. placements.
 c. products.
 d. brands.


TheDev123

  • Sr. Member
  • ****
  • Posts: 332
Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

d


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Most fungi that pathogenically affect humans live in soil. If a person is not healthy, has an open wound, or is immunocompromised, a fungal infection can be very aggressive.

Did you know?

The eye muscles are the most active muscles in the whole body. The external muscles that move the eyes are the strongest muscles in the human body for the job they have to do. They are 100 times more powerful than they need to be.

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

Acute bronchitis is an inflammation of the breathing tubes (bronchi), which causes increased mucus production and other changes. It is usually caused by bacteria or viruses, can be serious in people who have pulmonary or cardiac diseases, and can lead to pneumonia.

Did you know?

Drug abusers experience the following scenario: The pleasure given by their drug (or drugs) of choice is so strong that it is difficult to eradicate even after years of staying away from the substances involved. Certain triggers may cause a drug abuser to relapse. Research shows that long-term drug abuse results in significant changes in brain function that persist long after an individual stops using drugs. It is most important to realize that the same is true of not just illegal substances but alcohol and tobacco as well.

A killer whale plays with a ball of ice, soon after a researcher had thrown a snowball at the whale. A killer whale plays with a ball of ice, soon after a researcher had thrown a snowball at the whale.
Examples of Generic Drugs Contained in Brand-Name Products Examples of Generic Drugs Contained in Brand-Name Products
Patent medicines contained a name brand that clearly identified the product and claimed to cure just ... Patent medicines contained a name brand that clearly identified the product and claimed to cure just ...
Opener A researcher examines an agarose gel Opener A researcher examines an agarose gel
Video: Structure of Amino Acid, Peptide Bonds & Polypeptides

For a complete list of videos, visit our video library