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Author Question: The advertising clearance process refers to: a. a firm's annual review of their ads' success rates ... (Read 100 times)

littleanan

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The advertising clearance process refers to:
 a. a firm's annual review of their ads' success rates and strategic decision-making process.
 b. a reduction in ad-rates that usually coincide with the holidays in the U.S.
 c. a form of self-regulation undertaken by ad media that takes place before an advertisement reaches consumers.
 d. fines imposed by the FTC to force firms to be consistent and truthful with their marketing messages.

Question 2

Predecessors of contemporary marketers included all of the following except
 a. peddlers.
  b. gypsies.
  c. traders.
  d. artisans.
  e. merchants.



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Toya9913

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Answer to Question 1

c

Answer to Question 2

B




littleanan

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


Jossy

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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