Author Question: One problem with test-marketing is unrealistic store conditions. Indicate whether the statement is ... (Read 70 times)

SAVANNAHHOOPER23 · **on:** Jun 28, 2018

One problem with test-marketing is unrealistic store conditions.

Indicate whether the statement is true or false

Question 2

When Ace Hardware distributes red trash cans with the Ace logo imprinted on them for new families in a neighborhood to use, they are utilizing a(n):
a. sales promotion.
b. positioning statement.
c. touch point.
d. analogy.