All of the following statements concerning differentiated ...

[neverstopbelieb]

All of the following statements concerning differentiated marketing are correct except:
 a. homogeneous products never need differentiated marketing.
 b. most companies practice some form of differentiated marketing.
 c. competitive pressures sometimes drive a company from undifferentiated toward differentiated marketing.
 d. a company can sometimes market the same product to different segments just by changing the promotional strategy.

Question 2

Which device controls the amount of time a subject is exposed to a visual image?
 a. tachistoscope
 b. eye-tracking monitor
 c. pupilometer
 d. psychogalvanometer

[mohan]

Answer to Question 1

a

Answer to Question 2

a