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Author Question: A commercial appears during an airing of the latest episode of CSI. The television program in ... (Read 77 times)

mspears3

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A commercial appears during an airing of the latest episode of CSI. The television program in question is known as a ____.
 a. media class
 b. media vehicle
 c. media mix
 d. media plan

Question 2

Which of the following is not a marketing mix variable?
 a. Distribution
 b. Product
 c. Place
 d. Pricing



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Qarqy

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Answer to Question 1

b

Answer to Question 2

c




mspears3

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


ryansturges

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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