« previous next »

Author Question: When Juan is ensuring that the empirical findings from a marketing research study he conducted in ... (Read 132 times)

fnuegbu

  • Hero Member
  • *****
  • Posts: 539
on: Jun 28, 2018
When Juan is ensuring that the empirical findings from a marketing research study he conducted in Mexico are valid in the United States, this is called:
 a. cross-empiricalization.
 b. back translation.
 c. cultural cross-validation.
 d. test-retest reliability.

Question 2

All of the following impact the need for marketing research EXCEPT:
 a. time constraints.
 b. availability of data.
 c. nature of the decision to be made.
 d. skill of the researcher.


zacnyjessica

  • Sr. Member
  • ****
  • Posts: 345
Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

d


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

fnuegbu

  • Hero Member
  • *****
  • Posts: 539
Reply #2 on: Jun 28, 2018
Thank you :)


zacnyjessica

  • Sr. Member
  • ****
  • Posts: 345
Reply #3 on: Jun 28, 2018
Happy to help you


« previous next »
 

Did you know?

Computer programs are available that crosscheck a new drug's possible trade name with all other trade names currently available. These programs detect dangerous similarities between names and alert the manufacturer of the drug.

Did you know?

To combat osteoporosis, changes in lifestyle and diet are recommended. At-risk patients should include 1,200 to 1,500 mg of calcium daily either via dietary means or with supplements.

Did you know?

GI conditions that will keep you out of the U.S. armed services include ulcers, varices, fistulas, esophagitis, gastritis, congenital abnormalities, inflammatory bowel disease, enteritis, colitis, proctitis, duodenal diverticula, malabsorption syndromes, hepatitis, cirrhosis, cysts, abscesses, pancreatitis, polyps, certain hemorrhoids, splenomegaly, hernias, recent abdominal surgery, GI bypass or stomach stapling, and artificial GI openings.

Did you know?

Common abbreviations that cause medication errors include U (unit), mg (milligram), QD (every day), SC (subcutaneous), TIW (three times per week), D/C (discharge or discontinue), HS (at bedtime or "hours of sleep"), cc (cubic centimeters), and AU (each ear).

Did you know?

The highest suicide rate in the United States is among people ages 65 years and older. Almost 15% of people in this age group commit suicide every year.

Field research on free-living primates allows primatologists to study patterns of behavior in the se Field research on free-living primates allows primatologists to study patterns of behavior in the se
Berko’s Language Study Berko’s Language Study
Research Report Evaluation Worksheet Research Report Evaluation Worksheet
Doing Qualitative Research: Designs, Methods, and Techniques Doing Qualitative Research: Designs, Methods, and Techniques
Sensitivity study for facial difference Sensitivity study for facial difference
Operations Research Operations Research
Video: Primary and secondary response to infection

For a complete list of videos, visit our video library