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Author Question: The most common forms of performance-monitoring research are sales performance and profit analyses. ... (Read 749 times)

09madisonrousseau09

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The most common forms of performance-monitoring research are sales performance and profit analyses.
 
 Indicate whether the statement is true or false

Question 2

The money inputs we need for CLV include all of the following EXCEPT
 a. estimates of retention costs.
  b. estimates of acquisition costs.
  c. estimates of company.
  d. average contributions for the segment(s) under consideration.



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Ptupou85

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Answer to Question 1

F
Market-share analysis and sales analysis are the most common forms of performance-monitoring research.

Answer to Question 2

c





 

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