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Author Question: Marketing metrics involve qualitative ways of monitoring and measuring marketing performance. ... (Read 146 times)

Jramos095

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Marketing metrics involve qualitative ways of monitoring and measuring marketing performance.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is NOT typically in a CRM database?
 a. complaints
  b. market share data
  c. rate of response to marketing offers
  d. contact information



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pami445

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Answer to Question 1

F
Marketing metrics refer to quantitative ways of monitoring and measuring marketing performance.

Answer to Question 2

b




Jramos095

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


emsimon14

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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