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Author Question: If 35 percent of TV viewers recalled seeing an ad for a Ford Explorer on a particular television ... (Read 53 times)

vicotolentino

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on: Jun 28, 2018
If 35 percent of TV viewers recalled seeing an ad for a Ford Explorer on a particular television program based on a sample of 800 viewers, the 95 percent confidence interval for this study would be between approximately ____.
 a. 30 percent and 40 percent
  b. 32 percent and 38 percent
  c. 28 percent and 42 percent
  d. 20 percent and 30 percent

Question 2

Targeting should not use a top-down vision of corporate strategy, but rather, only a bottom-up data-informed approach on segment size and profitability.
 a. True
  b. False
 Indicate whether the statement is true or false


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yotaSR5

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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

False


vicotolentino

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Reply 2 on: Jun 28, 2018
Gracias!

okolip

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Reply 3 on: Yesterday
Excellent

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