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Author Question: For a questionnaire to fulfill a researcher's purposes, the questions must meet the basic criteria ... (Read 21 times)

fnuegbu

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on: Jun 28, 2018
For a questionnaire to fulfill a researcher's purposes, the questions must meet the basic criteria of relevance and accuracy.
 
 Indicate whether the statement is true or false

Question 2

Which of the following provides a systematic way to think about marketing?
 a. the 5Cs
  b. marketing framework
  c. advertising principles
  d. business ethics


nixon_s

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

b


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