This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Discuss the basic criteria a questionnaire must fulfill to be useful in ... (Read 34 times)

Pineappleeh

  • Hero Member
  • *****
  • Posts: 585
on: Jun 29, 2018
Discuss the basic criteria a questionnaire must fulfill to be useful in research.

Question 2

Marketing objectives are stated in relation to all of the following except
 a. loyal users c. typical users
  b. competitive users d. swing users


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

joewallace

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Jun 29, 2018
Answer to Question 1

For a questionnaire to fulfill a researcher's purposes, the questions must meet the basic criteria of relevance and accuracy. A questionnaire is relevant to the extent that all information collected addresses a research question that will help the decision maker address the current business problem. Accuracy means that the information is reliable and valid.

Answer to Question 2

C
Marketing objectives are stated in relation to selected target markets.


Pineappleeh

  • Member
  • Posts: 585
Reply 2 on: Jun 29, 2018
Wow, this really help

nguyenhoanhat

  • Member
  • Posts: 332
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Always store hazardous household chemicals in their original containers out of reach of children. These include bleach, paint, strippers and products containing turpentine, garden chemicals, oven cleaners, fondue fuels, nail polish, and nail polish remover.

Did you know?

Between 1999 and 2012, American adults with high total cholesterol decreased from 18.3% to 12.9%

Did you know?

Symptoms of kidney problems include a loss of appetite, back pain (which may be sudden and intense), chills, abdominal pain, fluid retention, nausea, the urge to urinate, vomiting, and fever.

Did you know?

About 600,000 particles of skin are shed every hour by each human. If you live to age 70 years, you have shed 105 pounds of dead skin.

Did you know?

Asthma occurs in one in 11 children and in one in 12 adults. African Americans and Latinos have a higher risk for developing asthma than other groups.

Turning cell phones into basic research tools with apps Turning cell phones into basic research tools with apps
A medical assistant listening to the patient and physician discuss the patient's care. A medical assistant listening to the patient and physician discuss the patient's care.
The Basic Parts of a Neuron The Basic Parts of a Neuron
The basic structure of the IL-2 receptor. The basic structure of the IL-2 receptor.
Basic sliding effleurage using the forearm applies broad, deep pressure to an area. Basic sliding effleurage using the forearm applies broad, deep pressure to an area.
Video: Chemical Equilibrium between N2O4 (colorless gas) and NO2 (brown gas)

For a complete list of videos, visit our video library