Author Question: Which of the following is NOT considered an ethical issue in advertising? a. creates and perpetuates ... (Read 81 times)

mp14 · **on:** Jun 28, 2018

Which of the following is NOT considered an ethical issue in advertising?
a. creates and perpetuates stereotypes
b. waste of economic resources
c. manipulative
d. offensive and in bad taste
e. plays on people's fears and insecurities

Question 2

Anything the researcher can do to personalize the date collection process, such as hand-address envelopes for a mail survey or use a person's name in the email salutation, will improve response rates.
a. True
b. False
Indicate whether the statement is true or false