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Author Question: Effective brand building on the Internet requires: a. intensive use of online advertising. b. ... (Read 57 times)

roselinechinyere27m

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Effective brand building on the Internet requires:
 a. intensive use of online advertising.
  b. combining interactivity and information-driven direct-response marketing.
  c. higher expenditures than offline brand building.
  d. All of these are correct.

Question 2

In order to encourage retailers to use P-O-P materials, manufacturers must design these materials to satisfy which of the following requirements? They are ____.
 a. attractive, convenient, and useful for consumers
  b. the right size and format
  c. user friendly
  d. sent to stores when they are needed
  e. all of the above



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mbcrismon

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Answer to Question 1

b

Answer to Question 2

E




roselinechinyere27m

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Reply 2 on: Jun 28, 2018
Gracias!


rachel

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Reply 3 on: Yesterday
Wow, this really help

 

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